We are living through a new transformation of work. We are living in an Amazonian Era. The ethos, practices and business models that emerged within the gig economy have been packaged up and made available for download to the furthest corners of our essential services, reshaping the lives of millions of workers across Britain.
The Covid-19 crisis has accelerated businesses' development of data-driven algorithmic systems that control how, when and where people work. The pandemic has brought new demands and opportunities for digitisation which has supported safe and remote working for many white collar workers. But this study finds that good work for many of the essential workers who sustained the country through the pandemic is being eroded.